Product Design
Product Design & UX/UI Development
The White Cat is a product design agency in Gurgaon providing end-to-end user research, UX/UI design, interactive prototyping and scalable design systems that improve user retention, reduce development costs and accelerate time-to-market for startups and enterprises across India.
In short
The White Cat is a product design agency in Gurgaon providing user research, UX/UI design, prototyping and design systems for web applications, mobile apps and SaaS products.
Exactly what's included
User research & personas
Customer interviews, journey mapping, pain point analysis and detailed user personas to inform design decisions.
Information architecture
Sitemaps, user flows and navigation structures optimized for intuitive task completion and reduced cognitive load.
Wireframing
Low-fidelity wireframes exploring layout options, content hierarchy and interaction patterns before visual design.
UI design
High-fidelity pixel-perfect designs with typography, color systems, iconography and micro-interactions aligned to brand identity.
Interactive prototyping
Clickable prototypes simulating real user interactions for stakeholder reviews and usability testing before development.
Design system & handoff
Component libraries, style guides and developer handoff documentation ensuring consistent implementation across teams.
The engagement
- 01
Discover
Stakeholder interviews, user research, competitive analysis and problem definition workshops.
- 02
Define
User personas, journey maps, job stories and success metrics aligned to business objectives.
- 03
Ideate
Design sprints, sketching sessions and rapid wireframing to explore multiple solution directions.
- 04
Prototype
Interactive prototypes built for usability testing and stakeholder validation.
- 05
Test
Moderated and unmoderated usability testing with real users to identify friction points.
- 06
Deliver
Final designs with comprehensive design system and seamless developer handoff support.
Product Design in practice
Every engagement below is a real client with a live site. Read the case study for the constraint, the decisions and what changed.
Trusted by
Creative Graphics Solutions
An enterprise web portal for high-volume corporate branding, commercial printing, signage fabrication, and display engineering founded in 2003.
Read case studyWeb DevelopmentChakrpani Artisan Crafts
A slow-fashion and handcrafted artisan crochet e-commerce brand empowering skilled women artisans across rural India.
Read case studyWeb DevelopmentCraft India Exhibitions
A portal for trade show booth design and spatial architecture, structured around a large visual project archive.
Read case study“The 3D WebGL interface they built transformed our brand prestige and our conversion rate. Their attention to sub-second performance and zero layout shift is unmatched.”
Product Design, answered
Product design projects in India typically range from ₹2,00,000 to ₹10,00,000+ depending on scope, complexity and number of screens. Simple mobile apps start at ₹2-4 lakhs, while comprehensive SaaS platforms with design systems range from ₹6-12 lakhs. We provide fixed-price quotes after discovery.
UX (User Experience) design focuses on user research, information architecture and interaction flows — how the product works. UI (User Interface) design handles visual elements like colors, typography and spacing — how the product looks. We provide both as integrated services for cohesive outcomes.
Yes. We design following platform-specific Human Interface Guidelines (iOS) and Material Design (Android) while maintaining brand consistency. We provide separate design files optimized for each platform native components and interaction patterns.
Simple mobile apps take 4-6 weeks, medium-complexity web applications 8-12 weeks, and enterprise SaaS platforms 12-20 weeks from discovery to developer handoff. Timeline depends on number of screens, user research depth and stakeholder feedback cycles.
Often paired with
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UI/UX Design
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E-commerce Development
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Need product design?
Call +91 70291 60848, email info@thewhitecat.eu, or send a brief. We reply within one working day.
Or call +91 70291 60848 · Email info@thewhitecat.eu · Mon–Sat, 9am–8pm IST